Whole Wide World Toys offers kids adventures in world cultures, preparing them for life in our big, beautiful world.
Our toys immerse kids in fascinating global cultures, inspiring curiosity and positivity about the world and its people. Ready world, here I come!
About the Founder, Laura Barta
Laura Barta’s insatiable curiosity about world cultures began on a high school trip to Paris. Spying a fruit tart in the window of a patisserie at the foot of Montmartre was all it took.
Laura grew up in Iowa and spent 10 years overseas as a young adult and new mom, where she discovered a passion for cultivating human understanding. She worked in consumer research including in-home interviews across many cultures, had her kids in Cairo and Mumbai and traveled as much as possible. When she moved back to the U.S., she wanted her kids and others to have that experience of being fascinated by another culture.
She founded Whole Wide World Toys, Inc. with product concepts for a series of country playsets. Her first book, My China Travel Journal, was published in 2011. World Village Playset – China was first manufactured in 2015.
The National Parenting Center’s Seal of Approval
Tillywig Brain Child Gold Award
Dr. Toy’s 10 Best Socially Responsible
Dr. Toy’s 100 Best Toys of the Year
Parents’ Choice Silver Honor
Creative Child TOY OF THE YEAR Award, Kids Playsets
Creative Child PREFERRED CHOICE Award, Kids Playsets
Whole Wide World Toys Launches First In A Series Of World Village Playsets
World Village Playests Leads “Social Good” Toy Trend With 10 Best Award
World Village Playsets Helps Low-Income Children Explore the World
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World Village Playsets immerse kids in world exploration! Dismiss